Part One: Find a corporate identity that evokes an emotion by using symbolic association.
Part Two: Find an example in which the viewer associates with a sense other than vision such as taste or smell.
Part Three: Find a good example of abstraction created by depicting an object in extreme close-up or at an odd angle so that it is not immediately recognizable.
Part Four: Find an example of an advertisement or website that uses a visual pun; combines two different objects in a way that is unexpected but that makes some sense in the image.